Everard Investment Planning Ltd.
Independent Investment Advisers
The value of investments can fall as well as rise and you may not get back the amount of your original investment.
YOUR HOME IS AT RISK IF YOU DO NOT KEEP UP PAYMENTS ON A MORTGAGE OR OTHER LOAN SECURED ON IT.
Everard Investment Planning is Authorised and Regulated by the Financial Conduct Authority. FCA Register Number: 456568.
Registered in England & Wales, Company Number 3836796. Registered Office
address: 6 Kelston Road, Bristol, BS31 2JH. Trading address: Kingswood House ,
South Road, Kingswood, Bristol, BS15 8JF.
Telephone: 0117 9832866
We offer our advice on a whole of
market ‘independent’ basis and take a pragmatic approach to investment, using a
variety of styles and philosophies, which we review as new data emerges and as
our clients’ circumstances and market conditions change.
Our Investment Philosophy
We strongly believe in the power of real assets when investing for
the medium-term or long-term. Studies such as those performed by William Bernstein,
author of ‘The Four Pillars of Investing’, show that from year 1901 to year
2000 stocks rose by an average of 6.45% p.a. after inflation, whilst bonds
returned an average of 1.57% p.a. after inflation.
Another in-depth study called the ‘Sandler Review: Medium and
Long-Term Retail Savings in the UK July 2002’ revealed that “the asset
allocation decision is by far the most important factor in determining
long-term returns.” For this reason we always aim to achieve an asset
allocation that will provide the best potential for growth within the agreed
level of volatility. We also strongly recommend that portfolios are reviewed at
least annually. This is to ensure that their asset allocation remains suitable
for them, and it also enables them to benefit from our latest research.
always consider our clients’ likely future cash needs, and their desire for a
‘comfortable’ cash reserve, before making an investment. In some cases this may
be a few thousand pounds, whilst in other cases it may be several hundred
thousand pounds. We appreciate the concept of Behavioural Finance, in particular that
many clients feel more strongly about losing money than about making it. We understand that our clients’ ability to ‘sleep
comfortably at night’ is often more important than obtaining the maximum return
on their assets.
Whilst we recognise that many fund
managers fail to outperform their market sectors, we still believe that good
fund managers tend to avoid the worst extremes of the market and can add real
value to returns, especially at times of economic change. We tend to recommend
fund managers who have long track records of outperforming their sectors, and whilst
fund managers of such high calibre can be hard to find, they do exist. We aim
to meet as many of these fund managers as possible, to listen to their views
and to question them on any specific points of concern. We believe that our
direct access to fund managers and their researchers puts us in a particularly
strong position to assess whether their funds are right for our clients.
We select suitable investments for our clients ‘in-house’, using the services of a specialist fund research company. Our clients place great trust in us, and we therefore
prefer to take responsibility for both asset allocation and fund selection.
This way, we are directly accountable to our clients if things go wrong. It
also ensures that we remain close to our clients’ needs and can make very
specific alterations to their portfolios, rapidly where necessary, following
review meetings and other discussions.